A great slogan is all you need to go back to your childhood
If you are of a certain age….and I am, you will immediately recognize these slogans. What is a slogan? According to the dictionary it is:
a short and striking or memorable phrase used in advertising.
a motto associated with a political party or movement or other group.
Or the Historical definition is:
a Scottish Highland war cry
Whatever the definition, slogans have been around for centuries and often take our minds to a happy place. For example, who’s slogan is this?
Good to the Last Drop
was Maxwell House Coffee's slogan, it was one of the best slogans ever.
Folgers slogan was:
The best part of waking up is Folgers in your cup
You will see a trend with the slogans I remember. I like to eat and therefore many of my favorites are food or beverage oriented. Check these out:
Where’s the Beef
Clara Peller's famous line in the Wendy's commercials
Let Mikey try it- Mikey Likes it, Mikey Likes it
Made me want to eat Life cereal
My bologna has a first name.......
It's O-S-C-A-R, my bologna has a second name, its M-A-Y-E-R
Finger licking good.
We all grew up enjoying KFC
Sometimes you feel like a nut- sometimes you don't
Almond Joy and Mounds used this sketchy slogan very effectively
Two all beef Patties, special sauce lettuce cheese
The McDonald's Big Mac is a thing of legend
That's a spicy Meatball
Of course the slogan is about food, but the commercial was about Alka Seltzer
And of course if you consume all of that in one sitting, you better find some
Plop, Plop, Fizz Fizz- oh What a Relief it is
Another clever advertisement for Alka Setzer
There are also many slogans that even the younger generations will know:
Just Do It
You see the slogan and immediately you think of the Nike Swoosh and all of the famous spokespeople. Michael Jordan was one of the originals that truly helped make the company what it is today.
Every Kiss begins with Kay
In other works true romance begins at Kay Jewelers
Have it your way
I know, more food. That as Burgers King's slogan
The Quicker Picker Upper
You can picture the commercial where the Bounty Paper Towel is absorbing an entire lake of water on the counter. One more-
You're in Good Hands
I just touched the surface with these slogans. Which ones come to your mind right away?
If you have a story idea or something you want to learn more about, give Randy a call at 406-788-3003 or send me an email at email@example.com